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Apple iPhone 16 Pro Max vs Samsung Galaxy S25 Ultra

Last updated: 20 Mar 2026 · Australian pricing and availability

My Verdict

The iPhone 16 Pro Max is the more polished phone. The Galaxy S25 Ultra is excellent if you want Android and S Pen. Pick based on your ecosystem.

★ Winner
Apple iPhone 16 Pro Max

Apple iPhone 16 Pro Max

Apple
RefDat 4.8
$1356.87
Buy on eBay
Samsung Galaxy S25 Ultra

Samsung Galaxy S25 Ultra

Samsung
RefDat 4.7
$1599.99
Buy on eBay
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Feature Comparison

Feature Detail Winner
Camera System iPhone's processing is more natural. S25's zoom is better. iPhone slightly wins on everyday photography. Apple iPhone 16 Pro Max
Performance A18 Pro is faster in real-world tasks. Snapdragon 8 Elite is close but not quite as efficient. Apple iPhone 16 Pro Max
Display S25's AMOLED is brighter and more vibrant. iPhone's is excellent but slightly more muted. Samsung Galaxy S25 Ultra
Battery Life iPhone easily lasts a full day with moderate use. S25 gets there but cuts it closer. Apple iPhone 16 Pro Max
Build Quality Titanium feels more premium than Samsung's. Both durable but iPhone's industrial design is cleaner. Apple iPhone 16 Pro Max
Software Ecosystem If you're in Apple world, iPhone just works. S25's One UI is more customisable for Android enthusiasts. Apple iPhone 16 Pro Max

Detailed Comparison

Right, so these are the two best phones you can buy in 2026, and the choice comes down to whether you're an Apple person or you're not. I know that sounds lazy, but honestly both phones are so good that ecosystem is the real decider. The iPhone 16 Pro Max takes the edge because it's more refined. The camera system is genuinely excellent, the titanium build feels premium, and the A18 Pro chip destroys every benchmark. Battery lasts all day easily, the display is sharp, and the whole thing just works without fiddling. The camera processing is more natural than Samsung's (which over-sharpens by default). The Galaxy S25 Ultra is actually brilliant though. The screen is more colourful, Samsung's One UI gets you more widgets and customisation, and the S Pen is actually useful. The camera is legitimately class-leading for zoom thanks to Samsung's sensor technology. But it's taller, heavier, and battery life is okay, not great. Both are stupidly expensive in Australia ($2k-plus), but the iPhone feels like the more cohesive package. The S25 Ultra is for Samsung loyalists or people who want S Pen productivity.

Buying in Australia

Apple iPhone 16 Pro Max Samsung Galaxy S25 Ultra

Which Should You Buy?

Buy the Apple iPhone 16 Pro Max if:

Buy the Samsung Galaxy S25 Ultra if:

See all my ranked picks in Best High-End Smartphones in Australia. Need help deciding? Read my High-End Smartphones buyer's guide.